More Than Efficiency: How Business Systems Can Holistically Support Neurodivergent Entrepreneurs
Upon the launch of Costron + Co.and as a mother daughter team we knew we had to create a unique space that allowed for our different approaches to work and our own style of thinking. We have had our ups and downs but increasingly we have found our way forward.
Being system-oriented with basic tools—checklists, calendar tasks, spreadsheets—was how I kept my side of the work organized. But something was missing: a common place. A shared space where both Mackenzie and I could track, collaborate, and co-create without adding to the overwhelm.
At the time, our operations felt fragmented. Communication often lived across platforms: emails, texts, verbal check-ins. Tasks were getting done—but not always with ease. I could sense the administrative burden was growing heavier, especially for Mackenzie. Although we weren’t aware yet, Mackenize was already carrying the unique cognitive load of being an autistic entrepreneur.
That’s when I suggested we try something new—something shared. I introduced Asana.
At First, Resistance
Mackenzie didn’t jump at the idea. Understandably. When you’re already holding so much—emotionally, mentally, logistically—the idea of learning a new system can feel like one more mountain to climb.
But we took it slowly. We started with a simple structure: categories, projects, and a few recurring tasks. Over time, Asana evolved from a task manager into something much more powerful: a source of clarity, consistency, and calm.
A System That Holds Us Both
What I’ve come to understand is that systems aren’t just about productivity—they’re about capacity. When built with intention, they don’t just help you get more done. They help you feel more held.
Working with Mackenzie has shown me that systems can:
Reduce the cognitive load so energy can go toward creativity and care, not remembering what’s next.
Create shared language and rhythm, especially important when communication styles differ.
Adapt to real life and support fluctuating energy levels, sensory needs, and capacity without judgment.
Invite transparency so nothing feels like it lives in one person’s head or inbox.
Efficiency, Reimagined
For us, Asana isn’t about hustle. It’s about support. It helps us breathe easier, plan ahead, and know where things live. It’s become a system that respects Mackenzie’s neurodivergence and my inclination toward structure—a co-regulating space that meets us both where we are.
This experience has changed how I think about systems. They’re not just tools to move faster—they’re opportunities to build safer, kinder, and more human-centered ways of working. Especially for those who’ve been asked to work against their natural rhythms for far too long.
A Business Coach Can Help You Develop Systems That Work For You
Partnering with Mackenzie in the Halifax area or online from anywhere in Canada offers a unique window into why systems matter—not just for efficiency, but for well-being. Whether you’re neurodivergent yourself or simply want to create a more sustainable, human way of doing business, we’ll help you integrate systems that reduce stress, build clarity, and support your full capacity.
Let’s build something that works with you, not against you.
Explore how we work together or reach out to start a conversation.
